Her & Nu

Her&NU is the weekly magazine with the latest news about celebrities and the royal family, which is read every week by over 160,000 Danes.

We take part in the landmark events in the royal house and bring pictures and reports from the Queen's many tasks, the Crown Prince Couple's travels and the family's big anniversaries.

We stand at the red carpet when the celebrities attend premieres, and we travel all over Denmark covering everything from TV hosts, actors, and politicians.

HER & NU also has Denmark's largest TV magazine with a weekly overview of the latest series, films, documentaries and streaming.

In addition, you can dive into the week's horoscope, crossword puzzles, win nice prizes and find inspiration in our fashion posts with pictures of celebrities and royalties's wardrobes.

113,000

Readers of magazine

7,200

Followers on Instagram 

52,800

Followers on Facebook 

Magazine: Index Danmark/Gallup Marketing 2025H - SoMe: August 2026

Target Group

Gender

  %
Men 39
Women 61

Demographics

  %
50 år + 61
Live in house 63

Interest

  %
Health ( very/quite interested ) 66
Alternative medicine ( very/quite interested ) 23

SoMe prices

  Audience In Feed Post/Reel Dark post* Story
  160.000 > 19.800 DKK 10.800 DKK 9.900 DKK
  140.000 > 17.600 DKK 9.600 DKK 8.800 DKK
  120.000 > 15.400 DKK 8.400 DKK 7.700 DKK
  100.000 > 13.200 DKK 7.200 DKK 6.600 DKK
  80.000 > 11.000 DKK 6.000 DKK 5.500 DKK
  60.000 > 9.500 DKK 5.400 DKK 4.750 DKK
  60.000 < 8.800 DKK 4.800 DK 4.400 DKK

*excl. boost budget

SoMe formats

Format Size
Image ad 1200 x 628 px
Carousel ad 1080 x 1080 px
Highlighted ad 1200 x 717 px
Instagram feed 1080 x 1350 px
Instagram stories 1080 x 1920 px

All commercial content on Story House Egmont’s websites and SoMe channels is marked as ads and are active for a period of 3 months from the campaign start. Except dark posts which are active for 2 weeks from the campaign start.

We do not offer agency compensation for production and SoMe boost.

Prices and Formats

Format Price DKK Dimension mm
Full page 36.600 208 x 278
Doublepage 58.600 416 x 278
Half page horizontal 24.900 208 x 139
Half page vertical 24.900 102 x 278
Advertorial Full page 43.900 208 x 278
Advertorial double page 51.600 416x278

Material Specifications

Print material upload

Publication dates

Issue Name No. Publication Date Material Deadline
HER&NU 35 Thu 27-08-26 Wed 19-08-26
HER&NU 36 Thu 03-09-26 Wed 26-08-26
HER&NU 37 Thu 10-09-26 Wed 02-09-26
HER&NU 38 Thu 17-09-26 Wed 09-09-26
HER&NU 39 Thu 24-09-26 Wed 16-09-26
HER&NU 40 Thu 01-10-26 Wed 23-09-26
HER&NU 41 Thu 08-10-26 Wed 30-09-26
HER&NU 42 Thu 15-10-26 Wed 07-10-26
HER&NU 43 Thu 22-10-26 Wed 14-10-26
HER&NU 44 Thu 29-10-26 Wed 21-10-26
HER&NU 45 Thu 05-11-26 Wed 28-10-26
HER&NU 46 Thu 12-11-26 Wed 04-11-26
HER&NU 47 Thu 19-11-26 Wed 11-11-26
HER&NU 48 Thu 26-11-26 Wed 18-11-26
HER&NU 49 Thu 03-12-26 Wed 25-11-26
HER&NU 50 Thu 10-12-26 Wed 02-12-26
HER&NU 51 Thu 17-12-26 Wed 09-12-26
HER&NU 52 Mon 21-12-26 Mon 14-12-26
HER&NU 53 Tue 29-12-26 Thu 17-12-26